Join PRSA Philly's Board President and PR Institute Graduate Blair Cardinal to have your final questions about PR Institute talent development program answered. We’ll discuss curriculum, time commitment, program structure, and more...
This information session is free to all attendees.
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Curriculum and Speaker Lineup!
The PRSA Philly PR Institute (PRI) will feature an amazing lineup of local APRs and senior professionals instructing the various educational modules*, including:
- AI and PR
Instructor: Greg Matusky, CEO and Founder, Gregory FCA
- Building Your Leadership Voice
Instructor: Ken Jacobs, Owner, Jacobs Consulting & Executive Coaching
- Crisis Communications
Instructor: Tom Logue, APR, Director of Crisis Communications, AKCG
- DE&I Communications
Instructor: Dr. Debonair Oates Primus, VP of DE&I, Oak View Group
- Influencing the C-Suite/Presentation Training
Instructor: Stacey Hajdak, APR, SVP Communications Strategy, rf.engage
- Market Research to Guide Comms Campaigns
Instructor: Jodi McGee, Chief Insights Officer, Inquisitive Insights
- Media Panel
Moderator: Catherine Dunning Catanach, APR, Assistant Professor, Penn State
- Metrics, Measurement & ROI
Instructor: Michele Schiavoni, APR, VP Communications & Marketing, The Wistar Institute
- PR x Marketing x Advertising Mix
Instructor: Laura Emanuel, APR, Managing Director, Red Thread (by Brownstein Group)
- Writing a Compelling Strategic Plan
Instructor: Christine Kluk, APR, Owner, Creekside Communications
*subject to change