Those of you who attended the 2023 Pepperpot Awards had an advance hint of the Fall 2024 PR Institute Client: The Rock School for Dance Education.
Three PRI "agency" teams have formed to pitch their best strategic communications plan to the client. Teams are arranged to create diverse groups who impart different experience, skills and perspectives and paired with a mentor. Individuals from the same company sometimes are on different teams and the competitive spirit is noticeable. (Even among some of the mentors) Who will win bragging rights this year?
Red Team - Mentor: Anthony Mallamaci, Chief Operating Officer, Signature 57
Green Team - Mentor: Tom Logue, APR, Director Crisis Communications, AKCG
Blue Team - Mentor: Lisa Tareila, Director of PR & Marketing Communications, Four Seasons Hotel Philadelphia at Comcast Center
Learn More About the Nancy Bacher Long PR Institute