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How did Philadelphia successfully navigate the most historic, high-profile year in our city’s modern history? Join PRSA Philadelphia this fall for a behind-the-scenes look at the public-private partnerships that powered Philadelphia’s 2026 surge. From massive international sporting events to our nation’s 250th birthday celebrations, discover how government, tourism, nonprofit, and private-sector leaders aligned stakeholders, coordinated messaging, and managed the communications challenges that come with high-stakes, citywide initiatives.

At this dynamic panel discussion and networking event, you will gain insider insights on how these leaders:

• Structure successful public-private partnerships that drive city- and state-wide impact
• Navigate the complexities of multi-stakeholder communication and alignment
• Leverage partnerships and shared resources to expand reach and engagement
• Manage reputation and crisis communications for high-visibility public milestones
• Build trust and momentum around major civic moments
  

Panelists:

• Elka Murillo, VP of 2026 Initiatives, Philadelphia Visitor Center & Philadelphia250
• Melissa Ferdinand, Marketing & Communications, Philadelphia Soccer 2026
• Lacey Dean, SVP, Director of Communications & Brand Management, Fulton Bank
• More to be announced!

Presenting Sponsor:

Pricing

• $45 – Members - Login for member pricing
• $60 – Non-Members
• $20 - Students